• VISUAL IDENTITY

• ILLUSTRATION

• UI UX DESIGN

On the occasion of the PARIS MUSIC FESTIVAL, the city of Paris and the NAAPA (National Alcohol and Addictology Prevention Association) commissioned me to imagine and design a new playful prevention application. An app that works with a pedometer system to celebrate the joy of dancing and to encourage people to drink responsibly. 

COME ON,
DO THE
BEER DANCE

DANCE

FILL

PICK UP

THE CONCEPT

FILL THE BOTTLE

If the user dances long enough he will unlock a barcode that will allow him to get a free beer at the dedicated stands around the city.

HEALTHY REMINDER

DON'T FORGET
TO REST

The application has a rest timer that triggers after each beer won to extend the interval between doses. A playful way of teaching people how to drink reasonably.

CREATIVE TEAM

CONCEPT - ART DIRECTION - ILLUSTRATION + IDENTITY - UX + UI DESIGN  Nina Mosconi

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